| |
| |
|
Marketing Information |
|
|
|
7 Cheap & Easy Ways To Get Prospects
Here are some quick techniques you can put into place on your web site or in your advertising to gather new prospects. There is practically no cost for most of these strategies yet they have proven to be extremely effective in any number of different venues. Use one, two or all of these strategies for a quick shot in the arm. The key to all of these strategies is the autoresponder, which requires little or no effort on your part once it has been set up. Don't fail to utilize this tool no matter what type of business you own. © 2003 ODEC Mike Burstein has been helping the SOHO and Small Business community grow & prosper for over 20 years by solving start up problems, creating best practices, automating their offices, getting free publicity and dramatically increasing traffic and sales. Visit http://www.SOHOWiz.com for the latest FREE business tips. Email the Wiz at: SOHOWiz@SOHOWiz.com
MORE RESOURCES: |
|
|
|
RELATED ARTICLES
A Common - Yet Easily Avoidable - Marketing Mistake December is a month in which many organizations make plans for the coming year. Now is a great time for you to look at your marketing systems for attracting and retaining customers. Attracting New Business on a Shoestring Budget In a recent marketing workshop I attended, I discovered that most business owners rely on just two or three strategies to attract new business. Even well-established companies tend to rely on one or two strategies. How To Market A Seminar Have you ever left a seminar thinking: "I could have done a better job than that!" Before you start signing up attendees, take a few minutes to think about what you are getting into. Putting on a seminar involves planning, time, and money. Develop Your Curiosity And Increase Profits If anyone was to ask me what my greatest strength was I'd say curiosity. The reason I would say that is because curious people learn a lot. Good Vibes/ Bad Vibes Have you ever walked into a store or business and felt uncomfortable there for no apparent reason? Have you ever walked into a store all happy and left quite frustrated? Have you ever wished your house could feel happier? The process called energetic clearing can make a significant improvement to any location.There are many kinds of energy all around us. 50 Unbelievable Benefits Of Joint Venture Marketing What Is A Joint Venture?A joint venture is an agreement in which two ormore businesses work on a project for a set periodof time. Joint ventures can be long-term, likepromoting a product together, or some can beshort-term, like bartering (trading) products andservices. Your Elevator Speech - Have You Updated Yours Recently? Do you have an elevator speech? Does it get people's attention? Do they ask you lots of questions when you tell them what you do?Every great elevator speech needs to answer these key questions:1. Who am I? (introduce yourself)2. Loan Officer Websites: Your Marketing Hub to Magnetize Realtors Too many loan officer websites look like congested intersections, information running every which way. Fancy gadgets, like calculators, online application submission forms and loan programs filled with jargon that customers don't understand. Have You Tried Cause Marketing? To help promote your small business or professional practice, consider tearing a page out of the corporate marketing playbook. For years big companies have partnered with nonprofits to co-promote their brands. Financial Services Marketing Insights: A Marketing Compass What we now call "marketing" began long before the name was coined. In the mid-1800s, traveling salesmen dressed "snake oil" and other tonics in fancy packaging and extolled their virtues to a gullible public. Fundraising Letters Are Easier To Write With AIDA Learn a lesson from professional direct mail copywriters. They follow a time-tested format in their sales letters, a format that you can also follow when writing direct mail fundraising letters for your non-for-profit organization. People Do Business with People They Like People do business with people they know and like! In my networking classes I have been saying this for six years. Can't say I was the originator of it, yet it appears people are catching on. Educating Your Customers One of the biggest marketing mistakes businesses make today is failing to educate their prospects and customers about the unique advantages that are being offered to them. The cornerstone of any marketing plan should be to educate your customers. Assumption Based Marketing Vs. Fact Based Marketing One of the most common mistakes in marketing is making decisions based on assumptions rather than fact. You think of an idea for a marketing piece and believe that it is a great idea. Are You Sabotaging Your Marketing Success? What?!? Sabotage your own success? Who would do that? Well, you'd be surprised how many small business owners think they are effectively marketing their business, when in fact they are cutting their own throat.Yes, they may be running ads that are pulling in leads or customers. Loyalty Cards Systems - Beware, Some Should Be Avoided Recently, I discussed a loyalty card system with a vendor who was selling quite a number of his systems to restaurants. I was shocked to discover the lack of detailed information that this vendor catered for, and the opportunities the system he provided squandered. Five Tips for Trade Show Success on a Small Budget No matter how small your marketing budget, your business can afford to have a successful presence at trade shows without incurring big expenses. Here are five tips for exhibiting in trade shows inexpensively:1) Have a sales representative exhibit your line at a trade show. 10 Tips For Packaging That Sells Products To Boomers Boomers are a prime and growing target audience. Does your product speak to them? Does your product's packaging compel them to buy it? If not, you are missing a very important market segment. Test Marketing--How to Increase Your Direct Mail Marketing Response by Using the Internet to Test I've discovered a really fantastic way to discover what works best in direct marketing, BEFORE doing traditional direct marketing. Use these internet tools to find what works best, then apply what you've learned to your traditional direct marketing, direct mail, etc. How to Expand Your Target Markets Are your products or services geared towards only one target market? You can increase sales and profits by increasing your target markets. Below are some creative ways to increase your target markets by using your existing products and services you're selling right now.
|
| home | site map |
| © 2006 |